PIPR reports help those interested in open innovation to improve their business in three ways:
Identify innovative inventors and entrepreneurs for partnership and investment opportunities
Discover features that may unlock greater market potential
Learn what trends are driving product investment and pre-launch consumer interest
Today, retailers, manufacturers and investors all seek the next innovative category, product or feature that will resonate with consumers. Crowdfunding platforms provided by Kickstarter, Indiegogo and independent campaigns host hundreds of products but contain a lot of clutter for personal causes and things that can’t be produced at scale. It’s difficult to find the gems in categories and what their promise holds from an objective and consistent source.
By curating the most innovative physical products within relevant categories, PIPR reports enable customers to learn what devices are attracting consumer dollars even before those products launch.
Each PIPR report features an introductory essay discussing the trends seen in the category as well as charts ranking each crowdfunded product by funding goal, funds raised, item price, number of backers, and average funds raised per backer. These are followed by detailed, independent profiles of each product featured in the report.
PIPR reports have been developed by Reticle Research. Reticle, which focuses on developing research in partnership with media companies, was founded by Ross Rubin, a research executive and industry analyst with more than 18 years of experience covering consumer devices.
Download an excerpt from the Digital Imaging Q1 2014 report
Digital Imaging Q1 2014
This 24-page report includes detailed funding data and profiles for 19 major crowdfunded digital imaging products seeking funding from January 2014 to March 2014. These products include photo and video capture devices as well as imaging accessories for smartphones and digital SLRs.
Digital Imaging Q2 2014
This 17-page report includes detailed funding data and profiles for 16 major crowdfunded digital imaging products seeking funding from April 2014 to June 2014. These products include photo and video capture devices as well as imaging accessories for smartphones and digital SLRs.
Wearables Q4 2014
This 29-page report includes detailed funding data and profiles for 45 major crowdfunded smart wearables seeking funding from October 2014 to December 2014. Featured products include smartwatches, smart bands, smart eyewear and wearables for kids, babies and pets.
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