Product Innovation Pipeline Reports

Today, retailers, manufacturers and investors all seek the next innovative category, product or feature that will resonate with consumers. Crowdfunding platforms provided by Kickstarter, Indiegogo and independent campaigns host hundreds of products but contain a lot of clutter for personal causes and things that can’t be produced at scale. It’s difficult to find the gems in categories and what their promise holds from an objective and consistent source.

By curating the most innovative physical products within relevant categories, PIPR reports enable customers to learn what devices are attracting consumer dollars even before those products launch.

Each PIPR report features an introductory essay discussing the trends seen in the category as well as charts ranking each crowdfunded product by funding goal, funds raised, item price, number of backers, and average funds raised per backer. These are followed by detailed, independent profiles of each product featured in the report.

PIPR reports have been developed by Reticle Research. Reticle, which focuses on developing research in partnership with media companies, was founded by Ross Rubin, a research executive and industry analyst with more than 18 years of experience covering consumer devices.